Fruit And Vegetable Ingredients Market Growth Accelerated By Increasing Health Awareness

 

Fruit And Vegetable Ingredients Market

vFruit and vegetable ingredients are extracted from various fruits and vegetables to produce concentrates, isolates, flavors, and other products. These ingredients help enhance the nutrition value and taste of food and beverages. They are commonly used in various food products like baked goods, confectioneries, cereals, snacks, savory products, and others. The rising demand for functional ingredients including fruit and vegetable ingredients has accelerated the market growth.

 The global fruit and vegetable ingredients market is estimated to be valued at US$ 224.37 Bn in 2023 and is expected to exhibit a CAGR of 22. % over the forecast period 2023 to 2030, as highlighted in a new report published by Coherent Market Insights.

Market key trends:

One of the key trends driving the growth of the fruit and vegetable ingredients market is increasing health awareness among consumers. People are now more conscious about what they eat and prefer food products containing natural and plant-based ingredients. Fruit and vegetable ingredients are gaining popularity as they are considered more nutritious and healthy compared to artificial flavors, colors, and preservatives. The clean label trend has also boosted the demand for fruit and vegetable ingredients from the food and beverage industry. Manufacturers are focusing on developing new product formulations using natural ingredients to cater to consumer demand. Moreover, the versatility and functionality of fruit and vegetable ingredients allow their usage across diverse food applications, which is further supporting the market growth.

Segment Analysis

The global fruit and vegetable ingredients market is divided into concentrates, pastes and purees, juices, other food forms. The concentrates segment currently dominates the market due to its wide applications in various product categories such as beverages, baked goods, confectionery, desserts, and dairy products. Within this segment, fruit and vegetable purees hold the largest share as they provide a convenient way to add intense flavor and color to processed food products without altering their texture.

Key Takeaways

The Global Fruit And Vegetable Ingredients Market Demand is expected to witness high growth over the forecast period of 2023 to 2030 supported by the rising demand for healthier and natural food ingredients.

Regional analysis: North America holds the largest share of the market currently owing to high health awareness and growing demand for natural colors and flavors in the region. However, Asia Pacific is emerging as the fastest growing regional market with major growth expected from countries such as India and China. This can be attributed to rising health consciousness, growing working population and rapid urbanization in the region.

Key players: Key players operating in the fruit and vegetable ingredients market include Avery Dennison, CCL Industries, Constantia Flexibles, Jindal Films Americas LLC, Coveris, EVCO Plastics, and Inland labels. These players are focusing on new product launches, mergers, acquisitions and partnerships to strengthen their market position. For instance, Avery Dennison recently launched a new range of labeling solutions made from recycled materials to meet growing demand for sustainable packaging options.

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